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The Cooper's Hill Cheese-Rolling and Wake is an annual event held on the Spring Bank Holiday (last Monday in May) at Cooper's Hill, near Gloucester in the Cotswolds region of England.
It is traditionally by and for the people who live in the local village of Brockworth, but now people from all over the world take part. The event takes its name from the hill on which it occurs.
The event is traditional. In recent years, it has been managed in a quasi-official manner, but the events of 2010 and 2011 took place spontaneously without any management.
From the top of the hill a round of Double Gloucester cheese is rolled, and competitors race down the hill after it. The first person over the finish line at the bottom of the hill wins the cheese.
In theory, competitors are aiming to catch the cheese, however it has around a one second head start and can reach speeds up to 70 mph (112 km/h), enough to knock over and injure a spectator.
Traditionally, the winner of each year's contest is expected to perform a shirtless victory ascent of Cooper's Hill where he or she will return the cheese to its ceremonial plinth.
This is done in order to symbolize the eternal cycle of man's creation, release, pursuit and re-capture of his dairy products.